Watched some clips of Family Guy. One clip was brought to you by Night at the Museum with a box to click on (buy now). Then I watched the trailer of Eclipse which was brought to you by 5-Hour Energy. Then I watched one episode of Andy Barker PI. This show had 3 commercial breaks. The advertisements were for G Series (Gatorade), Whataburger and Toyota. The picture was so clear. Love this site!
I think eventually DVDs will not circulate particularly for adults and teens.
It seems people are willing to view commercials to see what they want for free.
There are more and more venues that people can choose from for what they want to see.
Libraries will need to keep up with the hardware and software to provide these services that patrons will want and demand.
Digital delivery will allow libraries more access to journals, documents. periodicals and literature but libraries will have to change how they operate. With all of this access to so much, librarians will still be needed to somehow manage and scope out the definitive works.
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